Commercial Operations Lead (Fintech)

About the Role

We are seeking a strategic and results-driven Commercial Operations Lead to take full ownership of business operations across the APAC region. This role plays a critical part in driving platform growth, user engagement, and monetization strategies across diverse markets. The successful candidate will be an expert in regional operations, user lifecycle management, and product-led growth, with strong data and stakeholder management capabilities.

Job Responsibility

Business Operations Strategy & Execution

• Lead the development and implementation of the APAC business operations framework
• Build scalable operational systems to support platform growth and enhance user conversion across core markets

User Growth & User Retention

• Develop localized user acquisition and retention strategies tailored to specific APAC countries
• Understand trader behavior and collaborate with User Growth Team and Global Marketing Teams to design effective incentive programs, campaigns, and improve the overall trading experience
• Work closely with IT and Product Teams to iterate and enhance core platform functions such as user onboard, deposit and withdrawal flows, and order execution

Data-Driven Strategy & Growth Analytics

• Build and manage a comprehensive operational metrics and performance indicator system
• Conduct deep-dive analysis into user behavior, churn points, and transaction patterns to inform strategy
• Leverage BI tools and data platforms to support operational decisions and improve growth efficiency

Marketing & Brand Collaboration

• Collaborate with global and regional marketing teams to enhance brand visibility and market expansion efforts
• Co-plan and execute localized marketing initiatives including online trading competitions, offline events (e.g. seminars), and co-branded promotional campaigns
• Ensure alignment between operations, user growth, and brand strategies

Job Requirements

• Bachelor’s degree in Business, Economics, Marketing, or a related field; advanced degree is a plus
• 6–9 years of experience in business operations, product operations, or user growth, preferably in fintech, or trading platform environment
• Prefer experience in channel operations and ecosystem management (such as agents, KOLs, etc.)
• Proven ability to lead cross-functional initiatives and work with stakeholders across marketing, product, IT, and data teams
• Data-savvy, with hands-on experience using BI tools and data platforms
• Strategic thinker with strong problem-solving and execution skills
• Excellent communication and collaboration skills
• Proficiency in Mandarin Chinese (spoken and written) to liaise with stakeholders from Mainland China and Taiwan