Research Associate

KPay Merchant Service Limited (KPay) is a fintech company committed to unleash the growth potential of businesses of all sizes, with simple and smart technology. Serving over 40,000 merchants in Hong Kong, Singapore & Japan, KPay aspires to be the comprehensive business platform of choice for merchants across the Asia Pacific, through its various solutions of customer-led payment, financial management, operational and digital transformation products and services.

Responsibilities:

• Reporting directly to the Regional Market Expansion team
• Identify new markets: research and identify new geographic regions, customer segments, or product utilization/developments that offer potential for business expansion in target markets
• Develop and implement expansion strategies to enter new markets
• Conduct market research: Gather and analyze data on industry trends, customer needs, commercial prospects and market niches in local landscape
• Monitor performance: Track and report on the performance of market expansion initiatives including sales, customer satisfaction, market share, and adjust strategies when needed
• Develop vertical business plans to expand existing overseas markets
• Negotiate new and ongoing commercial partnerships with domestic partners
• Create marketing tactics to improve product offers, program strategies, and corporate competitiveness

Requirements:

• Min. 1 year of relevant work experience in fintech / payments / strategy / management consulting / or internet start-ups
• Fresh Graduates are welcome to apply
• Strong analytic skills and experience with market research and data analysis
• Excellent communication and interpersonal skills to build relationships and influence stakeholders at all levels
• Based in SG, overseas travelling required only after work performance is stabilized